Before I start this post I just wanted to thank everyone that they gave me feedback and contacted me about my last blog post - 'The Journey Of Self Love'
Your lovely words and your raw honestly left me so humbled. You're beautiful souls inside and out.
I wanted to dedicate a post to why fashion is so important to me. I feel like there's a lot of stigma and stereotypes that surround the fashion industry and it's something that frustrates me a lot.
For me, fashion is one of the most fun and beautiful ways to express and embrace who you are. Wearing clothes that make you feel good. Being free to express yourself in whichever way is beautiful to you.
Fashion is something to be celebrated. It gives each and every one of us the opportunity to express ourselves and inspire others. In fact the fashion industry is one of few industries that encourages people to embrace who they are and their own unique style.
One of my favourite quotes is ‘The greater your storm, the brighter your rainbow’ and that is reflected in my style and my jewellery creations at The Wandering Mermaids. Anything vibrant and colourful always catches my eye and when I wear colourful clothing and Jewellery it picks me up on days that I find myself struggling.
Not everyone sees the beauty of the fashion industry and I can appreciate that it might not be everyones cup of tea. But that doesn't mean people should criticise those that are passionate about fashion. In fact no matter what your passion is – whether it’s fashion, gaming, train spotting, reading, dancing…whatever it is. You should not be stigmatised or labelled. Be FREE to do and enjoy the things you love.
💜✨ Having an interest in fashion does not make you shallow
The biggest stigma surrounding the fashion industry is that it’s shallow. And that frustrates me a lot. There is absolutely nothing wrong in caring about your appearance, focusing on your best bits, and being body confident.
A woman can be interested in fashion and expressing an identity through clothing and still be intelligent and worldly. How wrong to devalue those that take an interest in their appearance.
A survey revealed that only 1% of women in the UK consider themselves to be beautiful. How terrible is that, a mere 1% of women in this country love and feel confident in their bodies. Being comfortable and loving the way you look does not mean you're shallow or vain, it's damn amazing. Go put on your favourite outfit right now and love yourself and be damn proud about it.
In a world where women are smothered with images of perfectly photo shopped models etc it’s so important that we embrace who we are. When you wear clothes that you feel good in you are naturally more confident – you ooze that good positive energy. And why shouldn't we feel good ?
💜✨ Fashion isn’t just about the Clothes
The fashion industry is so dynamic and is so much more than looking good or making you feel beautiful. Fashion today is a wonderful tool that conveys many important messages.
My favourite fashion designer Ashish Gupta is a remarkable example of this. Not only is Ashish an incredible designer who brings sequins, rainbows and magic to the catwalk, but he is a humanitarian who advocates an array of positive messages through his designs.
Ashish creations bear all kinds of positive messages such as :
‘As Often As Possible Be Polite and Kind’
‘You are much lovelier than you think’
‘Love will win’
Ashish uses fashion to stand up for what is right. He reminds us of the importance of uniting and caring for one another. He encourages us to defend and support diversity. Ashish is just one of many designers who is using fashion as a platform to be the voice of the people.
I am also super excited to see that the fashion industry is joining the fight to end the stigma around mental health.
One in four people in the world will be affected by mental disorders at some point in their lives. Around 450 million people currently suffer from such conditions - this places mental disorders among the leading causes of ill-health worldwide. We need to talk more about mental health and the fact that the fashion industry is encouraging this is amazing !
I recently discovered a wonderful label called Wear Your Label. They create clothing to create conversations around mental health and 10% of their profits go towards mental health initiatives. The label is all about uniting under the common goal of ending the stigma and the Wear Your Label Motto is - It's okay not to be okay.
You can check out their page and the work they do here:
I think it's fair to say that the Fashion industry is far more valuable than people realise.
💜✨ Women do not dress to impress men
Women use fashion as a tool for feeling good - they dress for themselves. They do not dress for men or for male 'attention'.
A perfect example of this is at events where we get to dress up and us ladies flock to one other in awe of each other’s outfits. Even on social media us ladies are forever likeing each other’s posts and love to see our girls looking haawt in an outfit or seflie.
Through my love of fashion I’ve built up beautiful friendships with likeminded ladies who love colourful and ethical clothing - it has nothing to do with looking for male attention. I’ve never put on an outfit to impress a man. I wear what I love and what makes me feel good and I’m pretty sure I speak on behalf of most women when I say that.
Where ma Queens at ! Girl Power !!
💜✨ You do not have to be ‘cool’ to be fashionable
It really makes me sad when I hear girls say they can’t wear certain clothes because they feel like they’ll be judged by others or that they’re not ‘cool’ enough to be fashionable.
There is no such thing as not ‘cool’ enough to wear certain clothes. You like it, you put it on and you feel good – go wear it girl ! That is beauty of the fashion industry, it encourages you to wear what you love and love what you wear.
I am certainly not ‘cool’ and I wear whatever I want to. People often say to me ‘ I love what you’re wearing but I could never wear it’ - Erm why ? It’s almost like people have become scared of fashion – all because of these damn steryotypes that keep getting pumped out their.
I would hate for your young girls to feed into these stereotypes and feel like they can't wear certain clothes. Just wear what you love. Make your own rules – all that matters is that you feel good.
💜✨ Being fashionable is expensive
Now yes, if you want to shop at high end fashion stores it’s going to cost you ze big bucks!
Buuuut if you are an ethical bunny, it’s actually very easy to get your fashion fix without spending lots and without hurting the environment or the labourers who make our clothes.
My wardrobe is nearly all vintage and charity shop finds - and the best bit is that shopping this way makes my wardrobe unique!
You can read all about ethical fashion at my blog post here : Ethical Queens click here
I hope this post will encourage all you Wandering Mermaid Queens to continue to do you and feel proud for being passionate about what you wear. Lets get our passion for fashion back and be proud of it !!! 💜✨
Love and Light always,
Mermaid Mairead xox